M SIWACH, Dr. Kuldeep. An Exploratory Study of Millennial Consumer Behavior Antecedents using Influencer Marketing. Journal of Science & Technology , [S. l.], v. 7, n. 4, p. 99–121, 2022. DOI: 10.46243/jst.2022.v7.i04.pp99-121. Disponível em: https://jst.org.in/index.php/pub/article/view/651. Acesso em: 25 apr. 2025.