Dr.G. Vijayudu, M. Vinod Kumar, and KNLD. Bhavani. “Impact of Factors Influencing the Retail Sales in Beverages Industry in India: A Comparative Analysis Pepsi Cola & Coca Cola- An Empirical Evidence”. Journal of Science & Technology (JST) 3, no. 1 (January 17, 2018): 61–71. Accessed July 17, 2024. https://jst.org.in/index.php/pub/article/view/185.